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One of the world’s great sportswear brands, Nike produces tens of thousands of pairs of sports shoes each year. Conceived in 1962 by Bill Bowerman and Philip Knight, the actual name Nike followed in 1978. The brand’s trademark ‘tick’ or ‘swoosh’ is now instantly recognisable the world over. The label constantly innovates on new designs and reissues its classic ones - in doing so, Nike has developed a cult following.Nike dominates the sportswear industry with a fresh, stylish approach to casual apparel. Super cool trainers and hi-tops lead the bold collection of footwear. nike shoes canada Fashion-led collections reference directional detailing, with a punchy, modern colour palette taking centre stage, while comfort and durability remain at the brand's core.